Digital Marketing Blog
Personal Branding: Using Social Media to promote your uniqueness as a business or individual.
A personal brand is a relationship with you, an individual. The process involves finding your voice and uniqueness to build a reputation on that which you are good at (Stelzner, M. 2019).By establishing a personal brand, you can foster trust which will in turn attract buyers and clients. This can lead to further business and networking…
A short overview of the way we use technology and the impact it has on our lives.
For my second assignment I have to record a 5 minute video presentation. These are the notes used in the recording. Introduction. In 2000 361 million people accessed the internet each day. 7% of the population. Fast forward 20 years to 2020 and that has grown to 4.57 billion daily users, almost half the World’s…
A short analysis of how Levi’s use Promotion within the Marketing Mix
Promotion within Levi’s Marketing Mix Introduction Philip Kotler defines Marketing as having two aims; attracting new customers and holding on to existing customers by keeping them happy and meeting their needs (Kotler, 2017). Promotion, forms an integral part of the Marketing mix and includes activities such as; multi-media advertising, PR, personal selling, direct marketing, digital marketing, email…
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